Blog — page 3
Field-tested writing on keyword research, SERP analysis, local SEO and AI search — from the team behind the SERPTool keyword research tool.
25 US cities ranked by local SEO opportunity in 2026
A weakness-first ranking of the largest US local markets — where SERPs are softest relative to population, and which cities reward keyword research the most.
Local SEOUSAKeyword researchSERP analysisRead postLocal SEO for New York City: keyword research borough by borough
NYC's five boroughs are five separate local-SEO markets. Manhattan, Brooklyn, Queens, the Bronx, Staten Island — the keyword research strategy that respects that.
Local SEOUSAKeyword researchRead postLocal SEO for Los Angeles: keyword research at the neighborhood level
LA is too large to compete at the city level. Westside, Eastside, South Bay, San Fernando Valley — the keyword research that wins block by block.
Local SEOUSAKeyword researchRead postChicago local SEO: keyword research across the third-largest US market
Chicago's 77 community areas plus suburban Cook, DuPage, Lake, and Will counties. The neighborhood-level keyword research that beats Loop-only positioning.
Local SEOUSAKeyword researchRead postHouston local SEO: keyword research for the energy capital and beyond
Houston's energy industry creates a B2B SERP layer few US cities match. The keyword patterns for the energy supply chain, healthcare, and the wider metro.
Local SEOUSAKeyword researchRead postPhoenix local SEO: keyword research for the Valley of the Sun
Phoenix metro spreads across 9,200 square miles. The keyword research patterns that pick the right city — Phoenix, Scottsdale, Mesa, Tempe, Chandler — for each query.
Local SEOUSAKeyword researchRead postPhiladelphia local SEO: keyword research across the Delaware Valley
Philly, the Main Line, South Jersey, Delaware suburbs — the Delaware Valley's multi-state SERP behavior and the keyword patterns that work across it.
Local SEOUSAKeyword researchRead postSan Antonio local SEO: keyword research for South Texas's commercial hub
San Antonio is the seventh-largest US city and one of the most under-served local-SEO markets relative to population. The keyword patterns that win.
Local SEOUSAKeyword researchRead postSan Diego local SEO: keyword research for the California-Mexico border market
San Diego's neighborhood density, military presence, and cross-border commerce create SERP patterns nothing else in California matches.
Local SEOUSAKeyword researchRead postDallas-Fort Worth local SEO: keyword research across the Metroplex
DFW is a 7.8-million-person Metroplex with Dallas and Fort Worth running as parallel cities. The keyword research patterns that respect both halves.
Local SEOUSAKeyword researchRead post